MEDICARE ADVANTAGE: More Health Plans Getting Involved In Medicare
New reform makes Medicare a much more attractive market for private plans.
With new payments for Medicare health maintenance organizations enacted in the 2003 Medicare Modernization Act, Medicare Advantage looks like a great bet to many companies.
That was one of the main themes offered by a panel of financial and policy analysts who assembled in Washington June 24 for an annual forum on health-care markets sponsored by the nonpartisan research and policy group Center for Studying Health System Change.
For an HMO that does county-by-county analysis and chooses the right markets, the profit-making potential of MA is "extraordinary...
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